Google has just released a brand new social marketing tool called Google Buzz.

What is it?

Google Buzz is sort of like a social marketing “hybrid” . What I mean is is – Google has basically taken the features of Facebook and Twitter and blended it together with their search expertise. Google has been talking about getting into the social media side of the net since 2007 when they purchased Jaiku (one of Twitters main competitors at the time).

This has been a highly anticipated launch, and I think it will just get better and better as time goes on. Google Buzz will be a great addition for anyone whether for personal use or for business. I also think that this is sort of a test that will play a part in Google Wave (yes, still in BETA).

Here are some of  the features of Google Buzz:

1. Share links, videos, pictures, status updates, etc
2. Compatibility with mobile phones like the Iphone, Google’s Nexus One, and phones that support Android as well.
3. Automatically blended in with your Gmail account, so you don’t need to sign up for anything.

Google says they will roll out Google Buzz to 1% of it’s Gmail users starting today, and then continually roll it out to the rest during this week.

Read more about Google Buzz.

The last word we got from Google was that they will be rolling out the new Caffeine search engine in the beginning of 2010.

Well 2010 is now here.

They never gave an official launch date, but judging by the frequency the search engine results(SERPs) have been changing, I’d say we are getting pretty damn close to a full launch.

The reason Google is not giving an official launch date seems to come from the fact that Google Caffeine is a “behind-the-scenes” update. This means there will be no visual changes to the Google search engine, but rather only changes in the background.

I see a lot of people talking about how they are afraid of the Caffeine update and what it may do to their rankings. I have even seen people talking about how they think SEO as we know it will be dead.

Blah…blah…blah…

This is all just hype, and as long as you have good, quality content on your sites, and you are updating them frequently, you should have nothing to worry about. In fact, you may even see a rise in rankings.

Remember, Google loves quality content and lots of it. Google loves sites that are updated frequently.

They love all kinds of rich media as well, so if you aren’t utilizing images and videos then you should start right away.

It has always been beneficial for your sites and their rankings for you to keep putting up quality content frequently, and it appears that it will continue to be this way with the Google Caffeine update.

So to wrap things up:

1. Google Caffeine is not the end of SEO or search-engine marketing.
2. Posting good, quality content frequently is still beneficial to your sites and rankings.
3. Updating your sites frequently is still beneficial for your sites and rankings.
4. Don’t forget to use rich-media(images,video, etc).
5. Don’t forget that Google is all about giving relevant and diverse content to it’s users. The more you focus on giving them what they want, the better chance you have of Google showing you love back.

If you haven’t already noticed, Google has released its brand new tool, the Google SideWiki. It’s basically a way for anyone to post their comments on any site they want…

How is this good for you?

Well, this means that you can literally steal traffic from high traffic websites and send them to your site(s), you can get some great backlinks, and you can also build authority within your niche marketing efforts.

This is a brand new tool, and it is a major opportunity for any internet marketer.

Your in luck because I will show you how to use Google SideWiki for maximum profits on LIVE video.

Click here to see how to game SideWiki.

Google Caffeine

Google Caffeine? What the hell is that???

If you find yourself asking this, then you had better listen up. Google is getting ready to launch their latest update to their search engine – Google Caffeine. However, this update will not be bringing any visual changes to Google’s search engine as far as design. In fact, to most people, this change will go unnoticed. Google’s calling it an “under the hood” update.

So why should you care?

If you’re an intenet marketer that relies on SEO to get your sites ranking in Google, then you should be watching this very closely because the Caffeine update will change some of the search results which means some of your sites that are currently ranking very high in Google may drop some(or go up hopefully).

Unfortunately, Google won’t tell you exactly what they are changing and how it will affect you, but you can check out the new search results from Google Caffeine for yourself at it’s BETA version here.

I highly recommend you start testing it and comparing to the current Google search engine to see how the search results are differing. I have been playing around with it and have noticed some major differences in the results of pages indexed. Also, you’ll notice that the speed of Google Caffeine is about 2x faster than the current search engine.

Now there’s a lot of talk about how Google Caffeine will kill SEO marketing etc…this is just the typical bullshit you see around any Google update and should be ignored. Google is known for being the search engine that returns the most relevant results to its users the fastest and of course they want to keep it this way.

My results from testing the new Caffeine search engine are actually pretty impressive. Some of my pages rank higher than they do in the current Google search engine. Web 2.0 sites, Social Bookmarking sites, Video, Images, etc…All of these still appear in Google Caffeine so if anyone says that web 2.0 marketing is dead, tell them they can suck it.

I will continue to play around with Google Caffeine, and of course I will post any major finds here on my blog. I also recommend you test for yourself right away so that you can get yourself ahead of your competition. Just remember that Google loves quality content that’s fresh. They also love user generated content. So web 2.0, video, images, social bookmarking, etc…all still good weapons that I will continue to use in my arsenal and I hope you will, too.

Just remember to start testing early so that you know how to use your “weapons” most effectively.

Check out Google Caffeine.

If you haven’t noticed, there have been a lot of new updates to Google recently, and they are really exciting.

Google’s Universal Search has been further improved, but the most exciting is Google’s addition of the “search options” and my new personal favorite tool, Google’s Wonder Wheel.

These latest additions will not only change the way you look at niche research as well as keyword research.

Stay tuned for updates on Google’s latest.

In the meantime, I highly recommend you start exploring Google’s new search functions and the Wonder Wheel for yourself.